Swaminathan Bala
MemberPopular Salesforce Blogs
Salesforce Distributed Marketing – Enabling the last mile to connect!
Salesforce Distributed Marketing – When you utter the name of a brand and people are able to instantly recognize, it’s not just because they know…
Salesforce For Email Marketing: Interview with Mar Tech expert
Marketing Cloud provides an expansive range of tools that can be used for different types of customer engagement processes. One of them is Email Studio.…
Salesforce and Workday Collaboration: Launching a Joint AI Initiative
Salesforce and Workday partnership, two leading cloud-based platforms, have announced a strategic partnership that brings together their strengths in AI and data management. This alliance…
Popular Salesforce Videos
How I Really Feel About Salesforce
A deep dive into the state of the Salesforce industry in 2021, such as: - Is Salesforce going to crash in the foreseeable future? -…
Salesforce for Marketing
Learn how to bring marketing and engagement together. Salesforce Marketing Cloud helps you connect marketing, sales, service, and more on a single platform. Marketers get…
Run UI Tests with UTAM | Salesforce Developer Tutorial
Testing apps is critical to ensure quality and there are different types of tests such as unit tests, integrations tests or end-to-end tests just to…
Popular Salesforce Infographics
5 Tips for when your Salesforce User Adoption has gone stale
Salesforce adoption is a funny business! To put it plainly, user adoption on Salesforce is just enabling a user to use it as the in-house…
Timing is Everything : Understanding B2B Buyer Behavior
B2B buyer activity and research peaks at different times of the year, week, and day. Software Advice conducted a study gathering data from six million…
Salesforce for Sales Development Success
Customer Relationship Management tools like Salesforce help sales teams juggle the hundreds of leads, tasks, and activities they need to complete each day. Modern sales is often…