Salesforce Marketing Cloud is one of the most used digital marketing platforms. DemandBlue’s set of Marketing Cloud and Pardot accelerators are uniquely backed by a decade of…
Datorama solves marketing data challenges, being one of the features of Salesforce Marketing Cloud. Looking for an in-depth overview of Salesforce Marketing Cloud and its…
In the world of marketing automation, used as a part of data-driven marketing, customer data can be used to deliver personalized marketing messages, help automate…
These are the times when a user decides to visit your e-commerce website, his journey starts right there. What’s next is your job to make…
Today, digitalization has become a norm for business practices, and there is nothing better you can do to support your digital business model than implementing…
Artificial Intelligence (AI) is no longer prohibitively new or complicated for any company to implement. Businesses are utilizing AI in marketing, among other things, to make customer involvement more focused, personalized,…
For any Marketing Cloud professional, it is important to know the ins and outs of the product so it can be used to its full…
How Technology Will Change Marketing and Customer Engagement The application of artificial intelligence or AI to many business processes seems limitless now that we continue…
The e-commerce industry is revolutionizing the way buyers shop. With time more and more people are inclined to brands that sell online or have a…
Each company can be different from another, whether in terms of industry or values, but one thing that remains common is the need for marketing.…
One of the many tools and products that Salesforce offers to businesses, the marketing cloud is a perfect product that helps elevate your processes in…
You’re likely using Salesforce’s CRM to manage your communications with leads and customers online—but not all communication occurs through digital methods. If your sales reps…
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