Let’s look at what marketers, globally, want to achieve, and how they’re measuring their progress towards some aspects of success. Metrics in marketing are always…
The key to good customer service is building good relationships with your customers. Thanking the customer and promoting a positive, helpful and friendly environment will…
Mobile use is booming, and it’s not slowing down anytime soon. In fact, research from eMarketer suggests that between 2015 and 2021, mobile-only internet users…
Savvy service reps know it is important to stay hip with the lingo. If it seems like customers and agents always keep you guessing with…
Sometimes, it sounds like marketers are speaking another language—especially when using terms associated with specific tools and platforms. It gets even more complicated when certain…
Marketing automation has a hidden talent. Despite being marketed for years as a tool for, well, marketers, automation is changing the shape of the modern…
B2B buyer activity and research peaks at different times of the year, week, and day. Software Advice conducted a study gathering data from six million…
Salesforce endlessly improves the productivity and performance of the company. To enhance the customer experience and generate more revenue in 2018 many industries will be…
As businesses gain access to greater amounts of customer data, and consumers themselves have more options for services and products, marketing strategies have become more…
Finding the right solution that can help you use Salesforce for project management can be challenging. Integrating your project management with Salesforce helps you to…
