Artificial intelligence, or AI, is technology that learns, reasons, and self-corrects, and it’s being used by businesses to improve the customer journey. Automation, machine learning, machine vision, and natural language processing are the primary pillars of AI that companies can lean on to make their relationships with customers more personal.
One example of using AI to help a business reach its customers is a Harley Davidson dealership in New York. With the power of AI, the dealership’s marketing campaigns increased sales and the number of leads. Learn more in the infographic below.
Infographic Resource - Salesforce