Now that we’ve entered a new year, you have an entire year of growth ahead of you. To maximize your business’ potential this year, it’s in your best interest to do everything you can to optimize your day-to-day operations. And while there is a slew of different ways to do this, you’ll be glad to know that Salesforce already gives you access to a powerful tool that will surely be of help in the coming year. Through Salesforce’s chatbot integration, you will be able to make the most out of your opportunities. Now, we understand if you need a little more convincing. To help you better understand the impact that chatbots can have, here are four reasons why you need to use Salesforce chatbots in 2022.
They Reduce Customer Waiting Time
Chatbots can reduce the time customers spend waiting in a queue. When customers have a common and simple question, about order status, store hours, or locations, for instance, they can instantly get an answer through the help of a chatbot. Instead of waiting for an email, a phone call, or a response from another channel, their issues will be addressed immediately.
Don't forget to check out: Salesforce Service Cloud Einstein Bots
They Help Solve Support Cases
The thing about chatbots is that they aren’t meant to replace the human aspect of customer support. Instead, it’s best to look at chatbots as a way to improve your customer support as they can supplement your customer support team. Companies can use bots to cut down on support needs by immediately answering basic questions for customers. Not only will this lead to happier and more satisfied customers but it also makes things easier for your customer support team.
They Provide You with Leads
While chatbots are known for their ability to provide support, you’ll be glad to know that they are also great at generating new leads for your business. Initial support interactions with customers or prospective customers can be handled by artificial intelligence chatbots, which then pass along pertinent information to human agents who can further follow up on the leads. A bot might ask a series of relevant questions and gather an email address, for instance, to better deliver qualified leads to salespeople.
They Allow Your Customers to Help Themselves
Lastly, chatbots are also great at helping customers find solutions to their issues. Chatbots instantly welcome customers with a branded greeting in a chat window and can quickly direct them to the resources they need. And while it can be argued that you can achieve this via traditional customer support representatives, they are better suited to handle more complicated customer issues.
Check out another amazing blog by Apphienz here: How Salesforce Technology is Changing Marketing and Customer Engagement
We hope this article proves to be useful when it comes to furthering your understanding of the benefits of chatbots. As you can see, chatbots will help both you and your customers. Indeed, chatbots help you become more efficient, all while providing an overall better experience for your customers.
If you are in need of a Salesforce consultant, we here at Apphienz can help you visualize your end goals and assist you in achieving them. Connect with us today to witness your company reach great heights. Visit our website for more information. We are here to help you with all your queries.