Data silos, decision-making delays, and collaboration issues are common in businesses where systems are not integrated properly. This not only impacts an organization's productivity but…
If you got here, it is because you have made the right decision; you have taken a step forward and decided to invest in marketing…
In one of my blogs, I have shared what types of data extensions we have in Salesforce Marketing Cloud. In this one, I am going…
In Salesforce Marketing Cloud, data extensions are the tables that store our data. It can be from within Marketing Cloud, Sales Cloud, manually added/imported, or…
From everything the world has experienced so far, the pandemic has led to two paths—complete paralysis of the business or a springboard towards success. Simply…
Though Marketing Automation was started aiming only for enterprises, now it’s available for everyone. Marketing Automation can be simple and complicated at the same time.…
Popularly known as the world’s number one customer relationship management (CRM) platform – Salesforce is entirely cloud-based, with standalone applications for sales, customer service, and…
For each and every platform, there are many configurations that help us to set up our account as we want. With these configurations we can…
Managing customer is a crucial aspect of running a successful business. Salesforce marketing cloud is a customer relationship management tool for marketers. It is helpful in creating…
The era of digitization is surging with the evolution and advancements of technologies. Gone are the days when businesses used to rely only on a…
Automation Studio Automation Studio is a very awesome tool in Salesforce Marketing Cloud. One can perform lots of tasks via automation studio. It helps us…
Go through this blog to have a better understanding of how import and automation filter activity works in Salesforce Marketing Cloud. Requirement: We want to…
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