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Native Accounting in Salesforce vs Accounting Software Integrations
Salesforce CRM was not designed as a standalone accounting software solution. But everything your organization does in Salesforce touches accounting on some level. In order…
Why Choose Salesforce CRM for the Hospitality Industry
Today, it's hard to imagine an industry with tougher competition than hospitality. Both small family-owned hotels and big-name international resort chains compete with each other…
Salesforce App Development: Best Practices
One of the great things about Salesforce is its infinite customization options. Not only can you tailor it to suit your unique business needs but…
Key Salesforce Benefits for Healthcare
During the peak of COVID-19, the importance of a streamlined workflow that would make the most efficient use of healthcare resources such as medicines, equipment,…
How to Integrate Salesforce With Social Media Channels
More than 60% of the world now uses social media and has active profiles on more than six social media platforms. Social networks have long…
Automation in the Insurance Industry: Benefits and Salesforce Use Cases
Unstructured data is the key pain point that drives companies from various industries towards automation, and insurance is no exception. With automation, you'll be able…
How to Leverage Customer Segmentation in Salesforce for Maximum Impact
Imagine that you're organizing an event for a group of colleagues with different interests. To make it enjoyable for everyone, you could divide your guests…
LinkedIn Sales Navigator Integration with Salesforce: Expectations vs. Reality
LinkedIn Sales Navigator has proven to crucially boost social selling by providing salespeople with 34% of opportunities. Integrating Sales Navigator with an existing CRM creates…
How to Integrate HubSpot With Salesforce CRM: Three Options
The goal of every business is to drive sales. However, its success is determined by the synergy of all departments, especially marketing and sales. 52.2%…
Balancing Human & Ai-Powered Customer Service
Customer service is the vital relationship between a company and its customers, since it helps to keep and improve the value of those customers. By…
Managing Billing Processes in Salesforce: Subscription Management and CPQ (Configure-Price-Quote)
In today's business landscape, retaining customers is the top priority for those who want to ensure scalability and predictable business growth. To achieve this, customers…
E-Commerce: 5 Automation Examples to Help You Get Started
It's hard to imagine running an online store the old-fashioned manual way. First of all, because it wouldn't allow growth. The more orders, the more…
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