Activity Forums Salesforce® Discussions What is filter activity in the salesforce marketing cloud?

  • Deepak

    Member
    August 28, 2020 at 4:31 pm

    Apply the logic of a data filter you select to create a group or data extension in Automation Studio. Filtering subscribers or contacts makes targeting specific subscribers or contacts based on their attributes and other conditions easier.

  • GetOnCRM

    Member
    August 29, 2020 at 5:54 am

    If you use interactions in Email Studio, you can use data filters to segment subscriber lists or data extensions. Select the data filter when you create a filter activity. Create filter activities on the Filter Activity screen on the Interactions tab. If you filter a subscriber list, select the list to segment with the filter. Provide a name for the group to contain the resulting segment. If you filter a data extension, select the data filter and provide a name for the data extension to contain the resulting segment. After you create a filter activity, start it. When you start the data filter activity or refresh the group, the system applies the logic you created in the data filter. The subscriber list and filter definition must exist before you can select them on the filter activity. Enter the name of the resultant group or data extension that the system creates when you save the filter activity. Filter activities provide more robust API support than subscriber groups. For more information please visit: https://getoncrm.com/salesforce-commerce-cloud/
    <div>

    </div>

  • Sumit

    Member
    August 30, 2020 at 4:02 pm

    Apply the logic of a data filter you select to create a group or data extension in Automation Studio. Filtering subscribers or contacts makes targeting specific subscribers or contacts based on their attributes and other conditions easier.

Log In to reply.

Popular Salesforce Blogs

Popular Salesforce Videos