Activity › Forums › Salesforce® Discussions › what is Audience in salesforce marketing cloud? Salesforce® Discussions what is Audience in salesforce marketing cloud? Posted by Manish on July 24, 2020 at 3:12 PM what is Audience in salesforce marketing cloud? Aditya replied 5 years, 9 months ago 2 Members · 1 Reply 1 Reply Aditya Member July 24, 2020 at 4:53 PM An audience represents a collection of contacts grouped based on attributes to receive a message. An audience draws information from a sendable data extension with a flag set in the header of the data extension noting it as an audience. Log In to reply. Public All Members My Connections Only Me PublicAll MembersMy ConnectionsOnly Me Public All Members My Connections Only Me