Prioritize Leads with Einstein Lead Scoring - Test New Leads with Einstein | Salesforce Trailhead

Einstein Lead Scoring uses data science and machine learning to discover your business’s patterns of lead conversion. Based on your patterns, Einstein predicts which of your current leads to prioritize. By using machine learning, Einstein Lead Scoring provides a simpler, faster, and more accurate solution than traditional rules-based lead scoring approaches. Check out this video to learn about how to Prioritize Leads with Einstein Lead Scoring.