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What is Salesforce Marketing Cloud used for?
What is Salesforce Marketing Cloud used for?
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Salesforce Marketing Cloud develops marketing automation and analytics software for email, mobile, social and online marketing. It also offers consulting and implementation services. The software is sold primarily on a multi-year subscription basis.
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The Salesforce Marketing Cloud provides integrated solutions for client journey administration, mobile, email, social media, web personalization, advertising, content management, content development, and data interpretation. It creates a platform with an ability to consolidate personalized campaigns across multiple devices and channels to ensure excellent efficiency and success for advertisers.
Additionally, it comprises tools that make the implementation of marketing & analytics operations based on customer behavior insights, very simple. -
Salesforce Marketing Cloud is a customer relationship management (CRM) platform for marketers that allows them to create and manage marketing relationships and campaigns with customers.
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