How To Use Salesforce Campaigns in Pardot

Credits : Salesforce Support
Pooja May 19, 2021
2,017  Views

Learn campaign basics to help you plan your marketing strategy.

In this video, Pardot experts guide you in:
- Defining campaigns in Pardot and Salesforce
- How marketers use campaigns to plan and track their efforts
- A live demo on creating campaigns in Salesforce, including the campaign object, campaign members, campaign member status, campaign hierarchies, and ROI reporting

The video briefly addresses Connected Campaigns, which can be discussed in more detail on the optional individual follow-up call available to Pardot Premier and Signature Success Plan customers.

Categories: Salesforce Stories
Tagged: Salesforce Training, salesforce, Salesforce Video, Campaign Members, Salesforce Learning, Marketers, Pardot, Salesforce Pardot, Marketing Strategy, Salesforce Campaigns, Campaign, Creating Campaigns in Salesforce, Campaign Object, Campaign Member Status, Campaign Hierarchies, ROI Reporting, Connected Campaigns, Pardot Premier, Signature Success Plan Customers

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