The success factor for any online community is engagement. If the engagement rate of your community is high, your users will have a deeper connection…
Pardot is a marketing automation platform similar to Marketing Cloud except it’s designed specifically for B2B contexts. It’s built with ease of use in mind,…
Salesforce has expanded its cloud customer relationship management (CRM) software-as-a-service products by adding artificial intelligence (AI) through its Einstein brand, which launched in 2016. Since…
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