A Brief History of Salesforce Marketing Cloud and Pardot

Credits : Algoworks Solutions Inc

Salesforce Marketing Cloud and Pardot have become two of the major multi-channel marketing platforms and the go-to solutions for marketing automation customers searching for Salesforce. Marketing Cloud has seen 6x rise in just 6 years under Salesforce management, according to some reports, and Pardot has seen a remarkable 20x growth.

Although the year 2013 signifies the official "birthday" of Salesforce Marketing Cloud, we must go back a few years earlier in both Pardot and ExactTarget history to understand how this comprehensive suite of marketing software came together.

Thank you for watching and we hope that you liked it.

Responses

Popular Salesforce Videos