Automation studio in Marketing cloud

Automation studio in Marketing cloud

Automation Studio

Automation Studio makes Marketing Cloud email sends, queries, imports, and more happen automatically.

Automation Studio is a Salesforce Marketing Cloud application used to execute multi-step marketing and data management activities on an immediate, triggered, or scheduled basis. Use Automation Studio’s workflow canvastobuild simple or multi-step automations.

Data Extract – Create a file to use outside of the application with Automation Studio’s Data Extract activity. This activity can also be used to transform an XML file to a comma-delimited, tab-delimited, or pipe-delimited file for import into your account.

Filter – you can use filter in Automation studio by using it  filtering  out any Data extension record or filtering subscribers.

Import File – you can import the salesforce Data and schdule it daily basis ,date wise According to our requirements.

SQL Query – you can fetch the record from data extension by using SQL query and run it manually or can be scheduled also .

Wait Activity – In this studio Wait Activity is also used for Wait for a Period of Time, Wait Until a Specific Date, Wait for a Date Based on an Attribute Value.

Send Email – You can send email by using Automation Studio .

Transfer File– Use this activity to upload a file to or download a file from a transfer location that you specify.

Article Resource –Nectarspot

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